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LinkedIn up to #5 from #9 in total monthly visits of popular Social Network sites

February 10, 2009

Earlier today we got a nice update on the most popular social network sites from for the month of January.  The results are shown in the table, but the big thing in my book is the rise of LinkedIn in comparison to other sites.

While Facebook and MySpace continue to fight it out for top ranking the addition of Twitter is an acknowledgment of it’s meteoric rise as it is adopted by the mainstream.

According to Compete’s Andy Kazeniac: “These are numbers stemming entirely from Web browser data in the U.S. That means that you won’t be pulling in any international numbers, where most of Facebook’s users are now, or data from widgets or third-party applications, which are how many avid Twitter users access the service. That means that it’s likely that Twitter’s reach is bigger than the numbers indicate.”

Original post can be found at…

How to use LinkedIn to Find a Job – for the recently under-employed

February 4, 2009

In his blog “How to save the World”, Guy Kawasaki goes through his tips on “Ways to find a job using LinkedIn”[1]. The brief topics are listed here along with my own suggestions below.

  1. Get the word out. Tell your network that you’re looking for a new position.
  2. Get recommendations. A strong recommendation from your manager highlights your strengths.
  3. Find out where people with your skills are working. Do an advanced search for people in your area who have your skills.
  4. Find out where people at a company came from. LinkedIn “Company Profiles” show the likely career path of employees.
  5. Find out where people from a company go next. LinkedIn’s “Company Profiles” also tell you where people go after leaving.
  6. Check if a company is still hiring. Company pages on LinkedIn include a section that lists people who were recently hired.
  7. Get to the hiring manager. When you view a LinkedIn job, focus on the ones you’re no more than two degrees away from.
  8. Get to the right HR person. Find someone inside the company to walk your resume to the hiring manager or HR department.
  9. Know the secret job requirements. Find a connection at the company with the inside scoop on what really matters for the job.
  10. Find startups to join. Play with LinkedIn’s advanced search using “startup” or “stealth” in the keyword or company field.
  11. Build your network before you need it. A strong network is a good form of job security. Don’t wait until times are tough.

My own advice is:

  1. Review your LinkedIn profile and make sure you can use it as your Resume.  Massage it every day for a week.  Ask your spouse and several close contacts to review it and provide feedback.  Tell them to be brutal!
  2. Include a photo (head shot) on your profile and dress for it in a business-like fashion.
  3. Make sure your listed specialties are fresh by “archiving” some of the less current items.  Wrack your brain for that obscure skill and list it; this may be the thing that a Recruiter searches on.
  4. Use the spare time to chase-up old colleagues and ask for a recommendation for past positions.  By all means bribe them with a beer but make sure it’s accurate, employers WILL check.
  5. Participate in the Q&A forums in your areas of expertise.  Both answer & ask questions.
  6. Change the “by-line” on your profile to “currently seeking next position” or something similar.  People will see this against your name in the forums.  In my profile I mention that I donate blood plasma every two weeks (but I’m not currently seeking a job).
  7. Join and be active in all the relevant groups for your specialties (you can join up to 50).  Read the discussions; comment; follow up with the people who asked the question.  If you have some time do the research necessary to knock their socks off.Download my PDF resume and see if you can pick what should be changed.
  8. Use the “Download as a PDF” function while viewing you own profile.  This will give you a document that a Recruitment Consultant can use in their own internal database.  Some Recruiters will want a .doc file, have both available.  I recommend to save a .doc file as a PDF.
  9. Build relationships with the recruiters in your region.  The Advanced Search Tool will allow you to focus in on a geographic area.  Work those contacts.  As unpleasant as it might seem, if your contingency plan is to move interstate and live in your in-law’s basement (ouch), start to build your network in that location too.
  10. Reach out to your contacts, both LinkedIn and not.  Ask for permission to contact them again in 5 or 6 weeks.  They will not often say no, and will be more receptive to a call a month down the track.  Keeping your situation fresh in their mind will increase the likelihood of a spontaneous referral.  Make sure they have your resume (as a .doc & a PDF) as attachments on an email from you in their in-box.
  11. Carry hard-copies of your resume with you at all times.  Also carry it with you on a memory stick.  Horror stories abound about what potential employers have seen on a prospective employee’s memory stick so make sure the resume (again as a .doc & a PDF) is the only thing on it.  Attach the stick to your car-keys; it’s not going to do you much good if you leave it at home.
  12. Work on your blog and make sure the posts are upbeat and career related.  If you don’t have a blog, start it now with one of the free services (this blog is hosted at  I publish under my own domain name for $10 a year, but if I didn’t, the blog hosting would be free).
  13. Link your blog to your LinkedIn profile using the WordPress “application” within LinkedIn (check out my profile to see how it looks).
  14. Review your myspace/facebook pages and remove any links to these pages from your LinkedIn profile if the content is not business appropriate.  For some time now we’ve heard anecdotal stories about people not getting the job because of embarrassing photos on other social networks.
  15. Organize as many interviews as possible with Recruitment Agents.  And the most important thing here is; ask them what they would change about your resume; change it overnight; get it back to them.  It doesn’t matter if you end up with 20 versions, they will see that you are prepared to help them get you a job.  Use Twitter to tell your network when you’re going for an interview.
  16. Find other face-to-face networks to leverage.  I’m not very good at this but I try.  Look at the LinkedIn events in your area and also try

Good Luck. And please provide feedback on this blog post (make a comment below).  I’ll use your suggestions to improve this page so it is more useful to others.

1. [Guy’s blog post on “How to find a job using LinkedIn”, Feb 2nd, 2009]

Update Monday, February 16, 2009 2:26 PM PST

see also a related PCWorld article on “Tips on Using LinkedIn for Job-Hunting” at…

Please comment here at before you leave.

What is your main challenge on LinkedIn – >>click here to comment<<

January 22, 2009
  • What are your objectives while using LinkedIn?
  • What are the main things you find challenging?View my profile on LinkedIn

Please leave a comment…

LinkedIn Plugins Coming Soon to a Lotus Notes Inbox near you!

January 19, 2009


At LinkedIn, they are always looking for ways to make the world’s professionals more effective through the use of their network. Today, they announced the first of several upcoming product features being built through a partnership with IBM’s Lotus, which extends the availability of LinkedIn functionality to Lotus Notes.

Here are three key LinkedIn features that 140 million Lotus Notes users can look forward to:

1. Network Updates

Keep track of your broader professional network through an integrated stream of LinkedIn Network Updates.

LinkedIn Network Updates in Lotus

By using Network Updates to keep track of what projects are being worked on, what questions are being asked, and what connections are being made in one’s professional network, you can stay more engaged and up-to-date in your professional life. The LinkedIn Lotus Notes integration makes viewing your Network Updates a seamless part of your daily activities, by placing them within the inbox that you already use every day.

2. People Search

Another feature to supercharge your Inbox is the ability to use LinkedIn’s People Search with one-click:


Easily look up that new contact you’ve just made or the attendees of an upcoming meeting. You can even find contacts at a given company or with a given skill, just as you would on the LinkedIn site. So if you need that expert in mobile technology, open source, or Ruby on Rails, just put the right keywords into the search box to see who in your professional network can assist.

3. LinkedIn Profiles

Once you find who you need, you can also view their LinkedIn Professional Profile right within Notes:


Lotus Notes will make profile look ups simple by hyper-linking names to a one-click LinkedIn search. Just click on an unfamiliar name in an e-mail and instantly view the associated LinkedIn profile. And when you do find that right contact, the ability to send them a message or connect with them on LinkedIn is always available.

Those familiar with the LinkedIn Outlook Toolbar may recognize similar functionality. However, by working with IBM directly on the Notes integration, LinkedIn has been able to make it richer, more seamless, and more robust. These are just first steps in a broad partnership with IBM.

Original Press release at…

January’s “must listen” piece of free media is an interview with Don Tapscott, author of Wikinomics and Grown Up Digital.

January 14, 2009

This interview highlights some of the most significant points from Grown Up Digital and the way that the new generation is changing our world as well as the way they (and we) will work through the next decade.

One of the key insights is how people are changing the way they absorb and process information. If you have children or are seeing changes in the way people work and are wondering how this may affect you then this interview is a good start at exploring this subject.

You can listen to it direct from the website at…


red cross – 75 donations badge

December 30, 2008

Today as I went through my pre-donation interview prior to donating blood plasma I was surprised to be given my 75 donations badge.  I used to donate whole blood every month or so.  Lately I’ve been donating blood plasma every two weeks (mostly).  I guess donation number 75 just crept up on me.

Export a PDF resume from LinkedIn without owning Adobe PDF writer

December 22, 2008

I often get asked by recruitment agents for a current version of my resume. Generally this is so they can load it against my profile on their internal resume search tool (I guess they haven’t realized they can use search on LinkedIn).

In the past I’ve just referred them to my LinkedIn profile as being the most up to date resume. But, I know that some of them (from their comments), will not go and look.

Now, I’m not currently looking for a job, so I’m not going to take time out of my workday (while being paid by my employer), to update my resume for an agent that is too ignorant (or lazy), to get it from LinkedIn. The problem with this stance is that even an ignorant recruiter may come up with a job for me when I need it at some future time.

What I have recently started doing is sending them a nicely formatted version of my LinkedIn profile as a PDF. I don’t even own a copy of Adobe’s PDF writer. Nor do I use any other installed tool to generate the PDF.

How I do this is to go and view my own profile and (after a quick review to make sure it’s current), find the little PDF icon towards the top-right corner and click on it. Then I can save or open it with with my PDF viewer. From there it is a simple matter to attach it to an email and send it to the recruitment agent. Once they get it they can load it in to their system and hopefully my name will come up when they are searching for someone with my skills.

As an added touch there is a link to my profile at the very end of the PDF. Perhaps they will get the message for next time. (Hope Springs Eternal ;-)

I you find this tip useful then please send me a connection request on LinkedIn.

Mike Smith – dominoconsultant